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Solutions and Capabilities Your Business Software Needs for Success

Solutions and Capabilities Your Business Software Needs for Success

If you’re a business owner, it’s likely that you’re already doing some business process automation using some type of software. Business software can be as simple as an app you can download on your smartphone, or it can be a computer program. No matter what type of business software you already have and no matter what type of business(es) you own, there are multiple business solutions that you can use to make running a business easier.

For Your Customers

Customer Relationship Management (CRM)

CRM software is essential for all businesses that have customers, as it helps you better understand how you’re interacting with your customers. This solution will help you to increase customer retention, as well as effectively reach out to potential customers. Not only can this software help you with your customer relationships, but also the relationships with any suppliers and partners you may have.

When you have a better understanding of the customers in your market, your sales performance improves. This insight also allows you to give all of your customers a consistent experience.


A commerce solution is great for businesses that have many locations. The unification of everything in one place increases efficiency and allows everything to flow seamlessly. For those businesses that have actual online stores, there are even more benefits that come with this software solution.

You’ll be able to drive more traffic to your online store while converting browsers into buyers. You can even launch an eCommerce site if you don’t already have one. Even if you have two different types of businesses (B2B and B2C) you’ll be able to manage them both on the same platform.

For Your Employees

Human Resources (HR)

Although outsourcing Human Resources is the more popular choice, having a software solution for HR can be an alternative. This capability can help your new hires through their onboarding process, and even keep track of changes in employee salaries. When your HR process is seamless, your employees will be more grateful.  You’ll also be able to review employee productivity, recognize their achievements, and reward them accordingly.

HR software solutions can gather all of your financial data in one single place, making it easier to view your performance. This type of software can also allow employees to do certain HR tasks themselves, such as initiating promotions.


Payroll automation is another tool to have to ensure that your employees are paid correctly and on time. You can choose to pay your employees by check or direct deposit, and you’ll also be able to create W2 and/or 1099 tax forms. Automating these complicated processes reduces the amount of time it would take to do this manually. This software will also keep you up-to-date with all of the tax laws in the United States.

Simple accounting software may not cover all of these areas, as some simply focus on bookkeeping tasks.

For You

CRM, commerce, HR, and payroll capabilities within a software system automatically benefit you as a business owner, and you can find these solutions at However, there are a few more solutions that will also help you be able to run a more successful business.

Project Management

Project management software is another solution that will be helpful for your employees— and you. With this solution, complex tasks can be broken down into smaller tasks. This allows for better organization and more efficiency.

A communication function within this feature will only optimize your employees’ performances. Good communication is essential to the success of your projects and your business as a whole. Workflow won’t be affected by poor communication if you have a software function that allows for quick and easy communication among employees.

Solutions for project management also come with a time-tracking function so that you can see where you and your employees are putting your time. This function can also show you where your time would be better spent. In business, time is money so wasted time equals wasted money.

Sales and Marketing

A sales and marketing solution along with your CRM solution can help your performance with your customers. Analyze your sales and marketing data alongside your customer relationship data, improve your sales conversion and make the most out of your marketing budget.

For ultimate success, your business software should have several capabilities and solutions. A lot is required to run a business, and it’s extremely hard to do all of this manually— and doing so can lead to more mistakes and money lost.